Do you remember hearing in the news, I think it was sometime last year or maybe in late 2005 that a city in Oregon had changed it’s name to Half.com? I do! I remember thinking- oh no, now there’s going to end up being a city in every State and Province throughout North America with a dot com name.
Well, the man who managed to talk the city of Halfway into changing it’s name to half.com is Mark Hughes, and I’m sure you’ll believe me when I tell you that he’s a professional speaker. He’s just written a book about how he managed to get the city to rename itself. The book also includes information about Buzzmarketing. Of course getting a city to change to a dot com name was a remarkable feat of Buzz marketing.
He has a remarkable track record in marketing and if you’d like to learn how to become successful, by using your own creative ideas I strongly suggest that you visit his site and also buy his new book.