I’ve been to a few sites lately that have a pop up videospokesperson, usually in the lower right hand corner of the page that pops up and tells you something about the page that you are on, the website or the product or service that I’m viewing as I visit that particular page.
Have you seen those pop up video spokespeople on some of the sites you’ve visited? How do you feel about them? Are they helpful?
Regonline.com, and event planning company, says that when they use a pop up videospokesperson on registration pages that they’ve found that registration has increased by 11%.
I have mixed feelings about these videospokesperson pop ups. You see I’m the type of person that reads a site before I sign up for a service. Perhaps that stems from living outside the US. I’ve signed up for sites or services before only to find out once I’m registered that only US citizens can participate. So I read a sites terms of service or FAQ before signing onto a service that might send me multiple emails or one that I’d had to not be able to use once I’ve gone through the process of registering to use.
In my opinion, If a videospokesperson popped up and told me relevant information such as who can register for a service, and what the service will mean to me once I’m a registered member I might be more likely to sign up without doing as much reading of the site as I usually do.
If you’ve encountered them, how do you feel about those video pop up spokespeople? Have you found them to be helpful? Are you more likely to sign up for a service when one shows up and tells you about it? Does it make the site feel a little more personalized? I’d love to hear what you think.