I was just thinking about my brother that lives in Vancouver. He’s a geologist – well he’s more than a genealogist, he’s the vice president of one mining company and the president of another. He still goes out on exploration jobs and visits the sites, but his main work in the last few years has been trying to secure funding from investors and venture capitalists. I’ll never forget when he secured his first million dollar check. He was here in Toronto at a trade show, talking with prospective investors and I met up with him that evening for dinner and he was so pleased with himself.
Trade shows are one of the many ways that he promotes the company and tries to get the interest of potential donors. I don’t think he really enjoys the whole trade show routine. It’s tiring – he shows up late in the evening and secures his booth or has to secure in early the following morning then he spends time setting up the trade show displays, then it’s at least one or two long days on his feet all day talking, talking, talking. After that he’s usually off to anther trade show somewhere in the world or back home for a weekend with the family before he has to get on yet another plane to go to another show or another meeting.
Another round of trade shows will be coming up for my brother in the new year. I’m sure he’s looking forward to that. Co-incidentally I just found a company online that specializes in Trade show displays, booths, graphics and exhibits and I’m going to tell my brother about ExhibitDeal because I think they may have some products that will make his job a little easier. They have everything he needs to set up a successful display from table throws to literature racks. The materials are lightweight and easy to transport and assemble. Perhaps he’s already using products from this company, but if he isn’t he might be interested in hearing about Exhibit Deal.